Wednesday, September 8, 2021

Why Companies Work with Expert SEO Freelancers

Cheadle, Greater Manchester, Sept. 07, 2021 (GLOBE NEWSWIRE) — Having a search engine optimisation (SEO) strategy is now just as important as having a website. Digital-savvy businesses have been investing and optimising their websites to perform well in search engines for decades, putting their brand name, services and products front and centre to potential customers, enquiries, and investors. However, SEO is both simple and incredibly complex. Many businesses do not have the time, resource, or technical knowledge to ensure their search marketing is performing to the best of its abilities, and as such, enlist the services of an SEO freelancer or an SEO agency. The decision can be a difficult one, however, it’s one that needs to be made. If you’re not successfully implementing and continuously optimising your website for search engines, you are very likely losing rank and business to competitors far and wide. Below, we outline 3 reasons why successful companies work with expert SEO freelancers rather than SEO agencies: By choosing an expert SEO consultant, you’re guaranteeing a level of expertise One of the key reasons companies choose to work with an SEO consultant over an SEO agency is a guaranteed level of expertise. Expert SEO consultants with the required technical knowledge and skillset to grow your business online will generally work for themselves, such is their value within the industry. Some do work within agencies, but they will often hold down directorship roles, and are unlikely to be the ones delivering your search marketing week-by-week. By choosing an expert freelancer, the person with the highest quality of caability is the one delivering your search marketing, and you’re ensuring that nobody of inferior knowledge or talent is working on your project, as can often be the case in agencies. 2) The lower overheads of consultants compared to agencies can mean a higher ROI on your SEO If you’ve ever compared the pricing of an SEO consultant to an SEO agency, you’ll know there can be a significant difference. Agencies have much higher overheads and business expenses to cost into each project, and as such, need to charge more for their work. The more you spend, in this instance, doesn’t always mean a better quality of service. By working with somebody like Graeme Winchester SEO , you are not only receiving a quality of service and knowledge that exceeds industry expectations, but as Graeme has much smaller overheads than agencies, he is able to offer market-leading SEO solutions at much lower costs. This provides clients with a higher return on investment from their SEO and PPC spends. SEO consultants can afford to form close and valuable relationships with you – you won’t be another client competing for space within an agency Some businesses have a very critical understanding of search engine marketing and want a consultant with that very same understanding to push and challenge them. Others have no understanding but want the opportunity to learn and contribute to the project through knowledge-sharing and upskilling. SEO consultants […]

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Freelancing With a Regular Job? Here’s How to Save Tax

New Delhi: With the cost of living going up, a lot of people are looking for ways to increase their income. Many nowadays, take up freelance work along with their regular jobs to increase their earnings. Freelancing income comes into picture when you get hired to work on specific assignments for a specific term and get paid for the work upon completion and submission. You will not be an employee of the company or placed on their payroll. Any income that you earn by displaying your intellectual or manual skills is the income from a profession according to income tax laws in India. Such income will be taxable as “Profits and Gains from Business or Profession”. Your gross income will be the aggregate of all receipts you get in the course of carrying out your profession. Total taxable income and tax payable: One can reduce their tax outgo by making full use of deductions under Section 80. In Section 80C of the Income Tax Act offers tax relief on certain expenses and encourages taxpayers to save for the future (by giving deductions on investments in financial products). Net Taxable Income = Gross Taxable Income – Deductions You can reduce your taxable income by up to Rs 1.5 lakh by claiming deduction for the amount actually invested/spent under this section. If you are aged within 60 years and your net taxable income is more than Rs 2.5 lakh, you are liable to pay tax on your income. Taxes payable for a freelancer: If the total tax liability during a particular financial year amounts to Rs 10,000 or more, then the taxpayer is required to pay the taxes every quarter which is called advance tax. How to calculate the advance tax? Add up all your total receipts and then determine your total income. Subtract those expenses that are directly related to your work. Add the income from other sources, for instance, house property or a savings account. Find out the tax slab that you belong to and then calculate your tax that is due. Don’t forget to deduct the TDS. If the tax due exceeds Rs 10,000, you are required to pay the advance tax by the due dates. Penalties for non-payment of advance tax If the advance tax is not paid by the free-lancer then interest as per section 234B and section 234C is applicable. Freelancers can save tax by claiming deduction of expenses from the freelancing Income Prerequisites to claim the deduction of expenses from the Freelancing Income: The expense is for the freelancing work being carried on It has been spent fully and exclusively for the purpose of your work It is incurred during the tax year It is not a capital expenditure or a personal expenditure of the freelancer It is not incurred for any purpose which is an offence or is prohibited by law Expenses allowed as Deduction: As per the Income Tax Act 1961, freelancers can deduct those expenses that they have incurred to carry […]

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Tuesday, September 7, 2021

Tips to Start a Freelance Web Design Career

Freelance is an area that attracts both beginner-level designers and experienced experts at professional UX/UI design agencies. It gives them the chance to learn something new by working on exciting projects. Plus, they can earn some money on the side. However, some people dream about being full-time freelancers, while others are actively living the dream. In order to properly start your freelance career, you need to prepare, research and follow several guiding principles. In this article, we’ll walk you through the following 7 steps for freelance newbies that will help you start your web design career on the right foot. Build a Mind-Blowing Web Designer Career in 7 Steps Web design exploded in the past couple of years, and many freelancers are starting to take notice. If this list of web designers convinces you that anyone can find success as a freelancer, then our list of tips should inspire you to take a chance on yourself and your career. Step 1: Research Cost, Taxes and Insurance Career changes are packed with multiple unknowns and variables, but you can ease your anxiety by researching everything you need to get started. A freelance web design career requires an upfront cost, different tax forms and insurance coverage, and time requirements. All freelance web designers need a domain name and hosting service, marketing materials, software, desk space, and subscriptions for stock photo sites or other resources. If you aren’t quitting your day job, you can use your existing career to fund your new one slowly. Before getting into the nitty-gritty, take the time to consider if this career is right for you. You’ll need to spend your free time finding clients, developing a portfolio, and working on projects. Ask yourself if this is the right time to change focus or if you need to hold off a little longer. Make sure you’re not delaying your transition out of fear but due to finances or time constraints. Step 2: Start Branding Professional freelancers will keep future branding opportunities in mind while starting their careers. Many high-profile clients will pay close attention to how you market yourself via branding, so you need to get this part right. A good brand builds credibility, delivers your message, and sends a clear picture to your clients that your business means business. While by no means a comprehensive list, most brands will consist of the following: Name: Choose your name or a specialized name that portrays your business. Logo: A snappy picture or clipart that acts as a shorthand for your brand. Story: Why did you start your company? What is your background? Promise: What will you give to your clients, consumers, and community? Color Palette: Pick 2-4 signature colors that represent your brand. Shapes: Different shapes convey specific brand values, i.e., a circle is infinite. Tagline: Use this to communicate a unique offer in 4 words or less. Tone: Do you come off as casual or professional? Snarky or serious? Your brand doesn’t just cover who you are […]

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Best Techniques for Freelancers to Prioritize Tasks

As a freelancer, you may have to do hundreds of tasks every day, while still having many more tasks on the to-do list. Not all works need equal importance, and prioritizing is the best way to find out what you need to do now. You can use any of the following techniques to prioritize your tasks and have a productive working day. 1. Create a Task Master List for Review If you think you can prioritize among all your tasks while they only exist in your head, you’re wrong. You need to put them down on paper or add them to an app to create a master list. Put all the tasks and subtasks in. Once you list the tasks, you can easily see which one needs more priority. You can then prioritize them by daily, weekly, and monthly goals. You can use the task management app ClickUp to enlist the tasks and sort them based on your priority. The app also lets you add a due date for each task. Download: ClickUp for Windows | macOS | Linux | iOS | Android (Free) 2. Start With the Toughest Task In this method, you get to prioritize the most difficult task on your list and do that first. It may not be the most important task, but completing that’ll make the rest of the tasks a breeze. People often tend to skip the difficult task in the morning and schedule it for the later part of the day. Doing easy and small tasks throughout the day makes you tired, while you actually need a fresh mind and complete concentration to complete the difficult task. Do the most difficult task at first, even if it’s challenging. You can also free your mind by finishing the hardest task and can focus more on the easier ones. 3. Ivy Lee Method to Rank Tasks This 100-year-old method lets you handle your priorities well and makes you more productive. According to this technique, you need to choose the six most important tasks you need to do tomorrow. Order the tasks depending on the importance level, and on the next day, start working on them one at a time. This strategy eliminates decision fatigue by forcing you to prioritize your goals one day earlier. As you don’t have to spend your morning prioritizing, you can make the most of the day by utilizing every minute of it. The approach also endorses mono-tasking. Thus, you can complete a task quickly because you give complete attention to it. You can use The Ivy Lee Method app for this method. List the tasks according to your priority and mark them once complete. As you strike off one task from your to-do list after completion, you have one less task to worry about. Download: The Ivy Lee Method for Android (Free) 4. Eisenhower Matrix for Task Grouping During prioritization, you may get confused between doing the urgent task and doing the important task. Eisenhower Matrix is a prioritization […]

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Monday, September 6, 2021

BruntWork is Number 1 For Hiring Freelancers

Looking for a freelancer but sick of sites like Upwork where freelancers are notorious for letting you down? General freelancer platforms contain every imaginable kind of freelancer that a business could possibly want. However, a lot of freelancer websites have a plethora of candidates seeking to maximise their earnings by loading up on as many clients as they can get away with. BruntWork is different. It has deep pools of talent on offer and encompasses a wide range of fields but specialises in full time, qualified and expert level freelancers looking for dedicated work with one client. A distributed workforce means BruntWork are able to source the best talent, no matter the location. Their recruitment process is not limited to one single geographic location. They can scale clients up or down – fast. And all virtual assistants placed by BruntWork have fast internet, computer system to specification and redundancy infrastructure if their role requires (i.e. back-up internet provider). BruntWork does not charge a commission, but negotiates salaries with the candidate, and the company offers full time placements rather than per hour placements, so the staff can concentrate on skilling up and learning the ins and outs of the company in which they work. In this regard BruntWork is a very different, and possibly the best option online for finding a freelancer. Stephanie Quimque BruntWork https://www.bruntwork.co/ stephanie@bruntwork.co 1300 318 693 COMTEX_392833208/2776/2021-09-05T23:53:50

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Sunday, September 5, 2021

Everything You Need to Know About Going Freelance

With little else to do over the past 18 months, many of us have been overthinking, spiralling and generally picking apart every decision we’ve ever made. For some, this has meant daydreaming about handing in your notice at your thankless 9 to 5 and winging it as a freelancer . But becoming self-employed doesn’t have to be a hopeless fantasy: a lot people manage it – and enjoy it way more than hour-long commutes, quarterly appraisals and socialising with people you would otherwise avoid at all costs. Sure, if you’re self-employed you’ve got to sort out your own taxes , navigate the tricky reality of not receiving sick pay and expect your monthly income to fluctuate massively. But there are many benefits – including being your own boss and having more autonomy in your day-to-day life. Before you take the plunge, though, there are a few things you should probably learn about balancing the books. While any freelancer can tell you that it’s perfectly normal to go through lull periods, your landlord probably won’t be so understanding if you tell them your rent is late because you’re “in your flop era”. If you’re already employed, it’s best to build up some savings before going freelance, just in case you initially struggle to secure enough work to cover essential costs. “Aim to have one year of living expenses put away in savings,” says Joseph James, 35, a freelance business coach at Money, Mindset & Strategy . “This might sound like a lot at first, but if you commit to it, the peace of mind you are giving yourself is amazing.” Josh Crowe, 23, does a range of freelance work across PR, music production, copywriting and journalism. He stresses that it’s vital to account for the inevitable “ebb and flow” of freelancing. “I think everyone’s been guilty of overspending one month,” he says. “But when a month goes well, it’s an even better opportunity to save more rather than just spend a load of money.” So when your first big payment lands, resist the urge to splurge it all on Deliveroo and a Goodhood candle. Freelance social researcher and writer ChloĆ« Maughan, 27, adds that it’s also important to account for dreaded late payments. “There isn’t a regular payday, and sometimes my invoices can all come in late, which might mean that I get to the day where all of my utility bills are due to go out and I’ve actually not had enough money paid into my account to cover them,” she says. “So it’s really, really crucial having that emergency fund in place.” Sounds simple, but you do not want to end up frantically attempting to calculate your annual earnings on the eve of the tax return deadline, crying down the phone to your dad as you beg him to explain how Excel works. Do your future self a favour by keeping tabs on all of your income and outgoing expenses from the word go. “ I use spreadsheets […]

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Saturday, September 4, 2021

Global FMS Market Analysis & Forecast 2021-2027

“A SWOT Analysis of Freelancer Management Software (FMS) , Professional Survey Report Including Top Most Global Players Analysis with CAGR and Stock Market Up and Down.” The global “ Freelancer Management Software (FMS) Market ” research report has thorough and in-depth research that encapsulates all the important aspects of the Freelancer Management Software (FMS) market which can be easily understood for further analysis by newbies as well as industry professionals. In addition, it also highlights the dominating players in the market joined with their market share. The well-established players in the market are OnForce, Kalo Industries, Guru.com, Shortlist, WorkMarket (ADP), Expert360, Upwork, CrowdSource, Freelancer.com, Field Nation. Apply here for the FREE sample copy of the report @: https://www.marketresearchstore.com/sample/freelancer-management-software-fms-market-819334 The elaboration in the global Freelancer Management Software (FMS) market research report is done so as to make the customer understand every bit of the content provided. Thus, the report provides a competitive edge to the customer by providing the gamut of all the relevant factors as well as the regional analysis and therefore providing a detailed analysis. The global Freelancer Management Software (FMS) market research report covers the main product types and segments along with the analysis of the future Freelancer Management Software (FMS) market trends. It also offers an important data on the existing and potential demands for the global Freelancer Management Software (FMS) market. The report presents a demand for individual segment in each region. It demonstrates various segments Cloud-Based, On-Premise and sub-segments Large Enterprises, SMEs of the global Freelancer Management Software (FMS) market. The standings of the Freelancer Management Software (FMS) market, global as well as international, are also presented in the global Freelancer Management Software (FMS) market research report after complete statistical analysis. This analysis also helps in providing the quantitative as well as the qualitative view of the complete Freelancer Management Software (FMS) market. The market analysis done with statistical tools also helps to analyze many aspects that include the demand, supply, storage costs, maintenance, profit, sales, and production details of the market. Furthermore, the global Freelancer Management Software (FMS) market research report provides the details about the Freelancer Management Software (FMS) market share, import volume, export volume, and the gross margin of the companies. Read Detailed Index of full Research Study at:: https://www.marketresearchstore.com/market-insights/freelancer-management-software-fms-market-819334 The global Freelancer Management Software (FMS) market research report also assists in obtaining knowledge about the detailed analysis of the industry in order to understand the scope of the futuristic developments, industrial strategies, and the competitive study of the customers. To understand the Freelancer Management Software (FMS) market, in-depth knowledge about the forecast trends, share, size of the market are of high importance and these are presented in the global Freelancer Management Software (FMS) market research report in a detailed form. There are 15 Chapters to display the Global Freelancer Management Software (FMS) market Chapter 1 , Definition, Specifications and Classification of Freelancer Management Software (FMS) , Applications of Freelancer Management Software (FMS) , Market Segment by Regions; Chapter 2 , […]

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