Wednesday, September 8, 2021

Why Companies Work with Expert SEO Freelancers

Cheadle, Greater Manchester, Sept. 07, 2021 (GLOBE NEWSWIRE) — Having a search engine optimisation (SEO) strategy is now just as important as having a website. Digital-savvy businesses have been investing and optimising their websites to perform well in search engines for decades, putting their brand name, services and products front and centre to potential customers, enquiries, and investors. However, SEO is both simple and incredibly complex. Many businesses do not have the time, resource, or technical knowledge to ensure their search marketing is performing to the best of its abilities, and as such, enlist the services of an SEO freelancer or an SEO agency. The decision can be a difficult one, however, it’s one that needs to be made. If you’re not successfully implementing and continuously optimising your website for search engines, you are very likely losing rank and business to competitors far and wide. Below, we outline 3 reasons why successful companies work with expert SEO freelancers rather than SEO agencies: By choosing an expert SEO consultant, you’re guaranteeing a level of expertise One of the key reasons companies choose to work with an SEO consultant over an SEO agency is a guaranteed level of expertise. Expert SEO consultants with the required technical knowledge and skillset to grow your business online will generally work for themselves, such is their value within the industry. Some do work within agencies, but they will often hold down directorship roles, and are unlikely to be the ones delivering your search marketing week-by-week. By choosing an expert freelancer, the person with the highest quality of caability is the one delivering your search marketing, and you’re ensuring that nobody of inferior knowledge or talent is working on your project, as can often be the case in agencies. 2) The lower overheads of consultants compared to agencies can mean a higher ROI on your SEO If you’ve ever compared the pricing of an SEO consultant to an SEO agency, you’ll know there can be a significant difference. Agencies have much higher overheads and business expenses to cost into each project, and as such, need to charge more for their work. The more you spend, in this instance, doesn’t always mean a better quality of service. By working with somebody like Graeme Winchester SEO , you are not only receiving a quality of service and knowledge that exceeds industry expectations, but as Graeme has much smaller overheads than agencies, he is able to offer market-leading SEO solutions at much lower costs. This provides clients with a higher return on investment from their SEO and PPC spends. SEO consultants can afford to form close and valuable relationships with you – you won’t be another client competing for space within an agency Some businesses have a very critical understanding of search engine marketing and want a consultant with that very same understanding to push and challenge them. Others have no understanding but want the opportunity to learn and contribute to the project through knowledge-sharing and upskilling. SEO consultants […]

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Freelancing With a Regular Job? Here’s How to Save Tax

New Delhi: With the cost of living going up, a lot of people are looking for ways to increase their income. Many nowadays, take up freelance work along with their regular jobs to increase their earnings. Freelancing income comes into picture when you get hired to work on specific assignments for a specific term and get paid for the work upon completion and submission. You will not be an employee of the company or placed on their payroll. Any income that you earn by displaying your intellectual or manual skills is the income from a profession according to income tax laws in India. Such income will be taxable as “Profits and Gains from Business or Profession”. Your gross income will be the aggregate of all receipts you get in the course of carrying out your profession. Total taxable income and tax payable: One can reduce their tax outgo by making full use of deductions under Section 80. In Section 80C of the Income Tax Act offers tax relief on certain expenses and encourages taxpayers to save for the future (by giving deductions on investments in financial products). Net Taxable Income = Gross Taxable Income – Deductions You can reduce your taxable income by up to Rs 1.5 lakh by claiming deduction for the amount actually invested/spent under this section. If you are aged within 60 years and your net taxable income is more than Rs 2.5 lakh, you are liable to pay tax on your income. Taxes payable for a freelancer: If the total tax liability during a particular financial year amounts to Rs 10,000 or more, then the taxpayer is required to pay the taxes every quarter which is called advance tax. How to calculate the advance tax? Add up all your total receipts and then determine your total income. Subtract those expenses that are directly related to your work. Add the income from other sources, for instance, house property or a savings account. Find out the tax slab that you belong to and then calculate your tax that is due. Don’t forget to deduct the TDS. If the tax due exceeds Rs 10,000, you are required to pay the advance tax by the due dates. Penalties for non-payment of advance tax If the advance tax is not paid by the free-lancer then interest as per section 234B and section 234C is applicable. Freelancers can save tax by claiming deduction of expenses from the freelancing Income Prerequisites to claim the deduction of expenses from the Freelancing Income: The expense is for the freelancing work being carried on It has been spent fully and exclusively for the purpose of your work It is incurred during the tax year It is not a capital expenditure or a personal expenditure of the freelancer It is not incurred for any purpose which is an offence or is prohibited by law Expenses allowed as Deduction: As per the Income Tax Act 1961, freelancers can deduct those expenses that they have incurred to carry […]

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Tuesday, September 7, 2021

Tips to Start a Freelance Web Design Career

Freelance is an area that attracts both beginner-level designers and experienced experts at professional UX/UI design agencies. It gives them the chance to learn something new by working on exciting projects. Plus, they can earn some money on the side. However, some people dream about being full-time freelancers, while others are actively living the dream. In order to properly start your freelance career, you need to prepare, research and follow several guiding principles. In this article, we’ll walk you through the following 7 steps for freelance newbies that will help you start your web design career on the right foot. Build a Mind-Blowing Web Designer Career in 7 Steps Web design exploded in the past couple of years, and many freelancers are starting to take notice. If this list of web designers convinces you that anyone can find success as a freelancer, then our list of tips should inspire you to take a chance on yourself and your career. Step 1: Research Cost, Taxes and Insurance Career changes are packed with multiple unknowns and variables, but you can ease your anxiety by researching everything you need to get started. A freelance web design career requires an upfront cost, different tax forms and insurance coverage, and time requirements. All freelance web designers need a domain name and hosting service, marketing materials, software, desk space, and subscriptions for stock photo sites or other resources. If you aren’t quitting your day job, you can use your existing career to fund your new one slowly. Before getting into the nitty-gritty, take the time to consider if this career is right for you. You’ll need to spend your free time finding clients, developing a portfolio, and working on projects. Ask yourself if this is the right time to change focus or if you need to hold off a little longer. Make sure you’re not delaying your transition out of fear but due to finances or time constraints. Step 2: Start Branding Professional freelancers will keep future branding opportunities in mind while starting their careers. Many high-profile clients will pay close attention to how you market yourself via branding, so you need to get this part right. A good brand builds credibility, delivers your message, and sends a clear picture to your clients that your business means business. While by no means a comprehensive list, most brands will consist of the following: Name: Choose your name or a specialized name that portrays your business. Logo: A snappy picture or clipart that acts as a shorthand for your brand. Story: Why did you start your company? What is your background? Promise: What will you give to your clients, consumers, and community? Color Palette: Pick 2-4 signature colors that represent your brand. Shapes: Different shapes convey specific brand values, i.e., a circle is infinite. Tagline: Use this to communicate a unique offer in 4 words or less. Tone: Do you come off as casual or professional? Snarky or serious? Your brand doesn’t just cover who you are […]

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Best Techniques for Freelancers to Prioritize Tasks

As a freelancer, you may have to do hundreds of tasks every day, while still having many more tasks on the to-do list. Not all works need equal importance, and prioritizing is the best way to find out what you need to do now. You can use any of the following techniques to prioritize your tasks and have a productive working day. 1. Create a Task Master List for Review If you think you can prioritize among all your tasks while they only exist in your head, you’re wrong. You need to put them down on paper or add them to an app to create a master list. Put all the tasks and subtasks in. Once you list the tasks, you can easily see which one needs more priority. You can then prioritize them by daily, weekly, and monthly goals. You can use the task management app ClickUp to enlist the tasks and sort them based on your priority. The app also lets you add a due date for each task. Download: ClickUp for Windows | macOS | Linux | iOS | Android (Free) 2. Start With the Toughest Task In this method, you get to prioritize the most difficult task on your list and do that first. It may not be the most important task, but completing that’ll make the rest of the tasks a breeze. People often tend to skip the difficult task in the morning and schedule it for the later part of the day. Doing easy and small tasks throughout the day makes you tired, while you actually need a fresh mind and complete concentration to complete the difficult task. Do the most difficult task at first, even if it’s challenging. You can also free your mind by finishing the hardest task and can focus more on the easier ones. 3. Ivy Lee Method to Rank Tasks This 100-year-old method lets you handle your priorities well and makes you more productive. According to this technique, you need to choose the six most important tasks you need to do tomorrow. Order the tasks depending on the importance level, and on the next day, start working on them one at a time. This strategy eliminates decision fatigue by forcing you to prioritize your goals one day earlier. As you don’t have to spend your morning prioritizing, you can make the most of the day by utilizing every minute of it. The approach also endorses mono-tasking. Thus, you can complete a task quickly because you give complete attention to it. You can use The Ivy Lee Method app for this method. List the tasks according to your priority and mark them once complete. As you strike off one task from your to-do list after completion, you have one less task to worry about. Download: The Ivy Lee Method for Android (Free) 4. Eisenhower Matrix for Task Grouping During prioritization, you may get confused between doing the urgent task and doing the important task. Eisenhower Matrix is a prioritization […]

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Monday, September 6, 2021

BruntWork is Number 1 For Hiring Freelancers

Looking for a freelancer but sick of sites like Upwork where freelancers are notorious for letting you down? General freelancer platforms contain every imaginable kind of freelancer that a business could possibly want. However, a lot of freelancer websites have a plethora of candidates seeking to maximise their earnings by loading up on as many clients as they can get away with. BruntWork is different. It has deep pools of talent on offer and encompasses a wide range of fields but specialises in full time, qualified and expert level freelancers looking for dedicated work with one client. A distributed workforce means BruntWork are able to source the best talent, no matter the location. Their recruitment process is not limited to one single geographic location. They can scale clients up or down – fast. And all virtual assistants placed by BruntWork have fast internet, computer system to specification and redundancy infrastructure if their role requires (i.e. back-up internet provider). BruntWork does not charge a commission, but negotiates salaries with the candidate, and the company offers full time placements rather than per hour placements, so the staff can concentrate on skilling up and learning the ins and outs of the company in which they work. In this regard BruntWork is a very different, and possibly the best option online for finding a freelancer. Stephanie Quimque BruntWork https://www.bruntwork.co/ stephanie@bruntwork.co 1300 318 693 COMTEX_392833208/2776/2021-09-05T23:53:50

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Sunday, September 5, 2021

Everything You Need to Know About Going Freelance

With little else to do over the past 18 months, many of us have been overthinking, spiralling and generally picking apart every decision we’ve ever made. For some, this has meant daydreaming about handing in your notice at your thankless 9 to 5 and winging it as a freelancer . But becoming self-employed doesn’t have to be a hopeless fantasy: a lot people manage it – and enjoy it way more than hour-long commutes, quarterly appraisals and socialising with people you would otherwise avoid at all costs. Sure, if you’re self-employed you’ve got to sort out your own taxes , navigate the tricky reality of not receiving sick pay and expect your monthly income to fluctuate massively. But there are many benefits – including being your own boss and having more autonomy in your day-to-day life. Before you take the plunge, though, there are a few things you should probably learn about balancing the books. While any freelancer can tell you that it’s perfectly normal to go through lull periods, your landlord probably won’t be so understanding if you tell them your rent is late because you’re “in your flop era”. If you’re already employed, it’s best to build up some savings before going freelance, just in case you initially struggle to secure enough work to cover essential costs. “Aim to have one year of living expenses put away in savings,” says Joseph James, 35, a freelance business coach at Money, Mindset & Strategy . “This might sound like a lot at first, but if you commit to it, the peace of mind you are giving yourself is amazing.” Josh Crowe, 23, does a range of freelance work across PR, music production, copywriting and journalism. He stresses that it’s vital to account for the inevitable “ebb and flow” of freelancing. “I think everyone’s been guilty of overspending one month,” he says. “But when a month goes well, it’s an even better opportunity to save more rather than just spend a load of money.” So when your first big payment lands, resist the urge to splurge it all on Deliveroo and a Goodhood candle. Freelance social researcher and writer ChloĆ« Maughan, 27, adds that it’s also important to account for dreaded late payments. “There isn’t a regular payday, and sometimes my invoices can all come in late, which might mean that I get to the day where all of my utility bills are due to go out and I’ve actually not had enough money paid into my account to cover them,” she says. “So it’s really, really crucial having that emergency fund in place.” Sounds simple, but you do not want to end up frantically attempting to calculate your annual earnings on the eve of the tax return deadline, crying down the phone to your dad as you beg him to explain how Excel works. Do your future self a favour by keeping tabs on all of your income and outgoing expenses from the word go. “ I use spreadsheets […]

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Saturday, September 4, 2021

Global FMS Market Analysis & Forecast 2021-2027

“A SWOT Analysis of Freelancer Management Software (FMS) , Professional Survey Report Including Top Most Global Players Analysis with CAGR and Stock Market Up and Down.” The global “ Freelancer Management Software (FMS) Market ” research report has thorough and in-depth research that encapsulates all the important aspects of the Freelancer Management Software (FMS) market which can be easily understood for further analysis by newbies as well as industry professionals. In addition, it also highlights the dominating players in the market joined with their market share. The well-established players in the market are OnForce, Kalo Industries, Guru.com, Shortlist, WorkMarket (ADP), Expert360, Upwork, CrowdSource, Freelancer.com, Field Nation. Apply here for the FREE sample copy of the report @: https://www.marketresearchstore.com/sample/freelancer-management-software-fms-market-819334 The elaboration in the global Freelancer Management Software (FMS) market research report is done so as to make the customer understand every bit of the content provided. Thus, the report provides a competitive edge to the customer by providing the gamut of all the relevant factors as well as the regional analysis and therefore providing a detailed analysis. The global Freelancer Management Software (FMS) market research report covers the main product types and segments along with the analysis of the future Freelancer Management Software (FMS) market trends. It also offers an important data on the existing and potential demands for the global Freelancer Management Software (FMS) market. The report presents a demand for individual segment in each region. It demonstrates various segments Cloud-Based, On-Premise and sub-segments Large Enterprises, SMEs of the global Freelancer Management Software (FMS) market. The standings of the Freelancer Management Software (FMS) market, global as well as international, are also presented in the global Freelancer Management Software (FMS) market research report after complete statistical analysis. This analysis also helps in providing the quantitative as well as the qualitative view of the complete Freelancer Management Software (FMS) market. The market analysis done with statistical tools also helps to analyze many aspects that include the demand, supply, storage costs, maintenance, profit, sales, and production details of the market. Furthermore, the global Freelancer Management Software (FMS) market research report provides the details about the Freelancer Management Software (FMS) market share, import volume, export volume, and the gross margin of the companies. Read Detailed Index of full Research Study at:: https://www.marketresearchstore.com/market-insights/freelancer-management-software-fms-market-819334 The global Freelancer Management Software (FMS) market research report also assists in obtaining knowledge about the detailed analysis of the industry in order to understand the scope of the futuristic developments, industrial strategies, and the competitive study of the customers. To understand the Freelancer Management Software (FMS) market, in-depth knowledge about the forecast trends, share, size of the market are of high importance and these are presented in the global Freelancer Management Software (FMS) market research report in a detailed form. There are 15 Chapters to display the Global Freelancer Management Software (FMS) market Chapter 1 , Definition, Specifications and Classification of Freelancer Management Software (FMS) , Applications of Freelancer Management Software (FMS) , Market Segment by Regions; Chapter 2 , […]

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Friday, September 3, 2021

Block-chain Powered Freelance Jobs Marketplace

SAFCOIN , a local cryptocurrency tech startup has launched MobiJobs.Africa is the first blockchain-powered micro-jobs platform in Africa. Neil Ferreira, CEO of SAFCOIN provides insight into the aims of the platform. “Our goal with MobiJobs is to help individuals in Africa to take their skills and talents global and to empower small businesses to tap into a global skills pool, as and when they need to. Through the platform, users can gain experience, build their internship hours while studying, ask for testimonials from businesses they’ve completed tasks for, and build relationships with companies across Africa. All this via a free cryptocurrency payment gateway that ensures they get paid quickly and securely, with zero transaction charges.” MobiJobs.Africa The new and innovative platform aims to connect businesses with gig economy workers to streamline the recruitment process, bolster employment opportunities and provide an easy way to connect individuals with possible employment opportunities. The service is free and readily available. The platform enables SMEs and startups to list jobs, search through possible employees profiles and create an online presence. This free service allows businesses to reduce their costs on recruitment. On the other hand, the platform allows freelancers to market themselves and secure employment. Freelancers are paid in SAFCOIN cryptocurrency and individuals are not required to have a bank account. Payments that are made to freelancers are free of joining and transaction fees. SAFCOIN has created this offering due to the existing challenges facing gig workers in Africa, where many are unbanked and therefore limited in their access to employment opportunities. Payment is conducted through the secure SAFPay gateway. The payment is secured before the freelancer begins their work and is released once the job has been completed. “Africa is evolving into the Fourth Industrial Revolution and we’re proud to be at the forefront, creating awareness, educating people, and connecting the youth and businesses through blockchain and cryptocurrency powered platforms like SAFCOIN and MobiJobs,” adds Ferreira. Through the simple use of a phone or laptop, Africans will have access to global work opportunities and grow their skillset. The platform allows freelancers to communicate with clients, rate their experience and manage their jobs.

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Wednesday, September 1, 2021

CL Collective is Hiring a Freelance Publicist

CL Collective is a boutique content and communications agency based in NYC that works with jewelry and accessories brands. We are seeking a reliable and experienced PR professional to help grow the ongoing development and brand awareness of our clients through media placements and strategic partnerships. The ideal candidate will be a self-starter, results-driven with strong relationships within the jewelry world. This position is currently freelance and remote. Responsibilities: Build, develop and manage brand relationships with editors, celebrities, bloggers, etc. Proactive in pitch development ideas and story opportunities to achieve maximum editorial placement Write press materials: bios, Q&A’s, press releases, media alerts, email blasts, etc. Creatively & strategically plan and implement PR campaigns and partnerships Manage and coordinate new product launches, desksides and potential events Update all company lists: monthly clipping reports, press coverage, monthly pitches, press calendar, etc. Identify and execute high-quality product placement opportunities & other quality exposure. Identify new business opportunities and grow brand’s exposure Manage a team of 1-2 interns, assign and review duties as needed Requirements: BA/BS in journalism, communications, or another relevant area 5+ jewelry or fashion PR experience working in-house and/or agency with a proven track record in garnering placements at top tier outlets, including full features around new product launches Established, strong industry contacts within jewelry, ACC and/or fashion, both online & in print Experience in working with influencers with both earned and paid media opportunities Strong understanding and current knowledge of industry trends and competitive brand activity within the fashion and lifestyle industries Excellent verbal, communication and writing skills, including press release writing for products, people, and business developments Creative, self starter and passionate about fashion Experience working at a start-up driven company is a plus To be considered, please submit both a resume and a portfolio of placements to hello@cl-collective.com FALL PR INTERNS: We are seeking motivated, reliable and enthusiastic PR interns to start immediately for the Fall semester. Responsibilities: Assist with building and updating master media lists and press contact lists Monitoring credits and features in print and online media Brainstorming creative ideas, pitch angles and other content Researching Influencers and maintaining lists Assist with drafting pitches, compiling research and reporting Manage sample coordination, including runs in the city Be able to assist on set for client photoshoots Requirements: Be in college or have a College degree with background in Public Relations/Communications, Media/Journalism or English preferred Relevant internship or job experience a plus Excellent communication and writing skills Attention to detail and multitasking abilities Able to work productively in a startup environment both virtually or in person Be able to commit 3-4 months We offer a flexible schedule and the opportunity to work remotely. To be considered, please submit a resume to hello@cl-collective.com

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How to Build a Successful Email Marketing Team

As an early stage founder, you’re probably handling email marketing yourself. To really get the most out of your efforts, though, you need to know when and how to hand it over to someone else. Every brand knows that email marketing is important, but it never seems to get the proper attention that it deserves. Brands receive an ROI of 42 times their initial investment when properly managing their email marketing campaigns, yet companies remain reluctant to commit to it. As a founder or senior executive, you have a lot of options when it comes to how best to build your email marketing program. One of the biggest challenges you’ll face is figuring out when you need to hand management of the program over to another person or team. You might have been able to manage it yourself at first, but other projects will inevitably get in the way, and you’ll no longer have the time. What then? Know When to Take Email Off Your Plate Most early stage founders manage email themselves. They send emails whenever they want to announce a promotion or a new product update and don’t think about it otherwise. As your brand grows and scales, however, failing to invest in email marketing has costs. You’ll miss opportunities to continually nurture your audience, offer personalized recommendations, and better understand your customers, among other things. If you feel like you’re missing out on these kinds of benefits, it’s time to take email off of your plate and make a bigger investment in your program. But how do you do that? Consider an Agency or Freelancer First You can easily find countless digital marketing agencies, and many will offer email services. Some agencies even focus 100 percent on email marketing. Between agencies and freelancers, you should be able to source a low-cost, low-commitment way to really get started with email marketing. Although giving up control of a highly visible channel like email to an outsider may be stressful, hiring an expert should actually ease your mind. They will ensure your emails are on-brand, and as long as you’re helping to provide direction on content and timing, you should instantly see an uptick in activity from your customers. Some agencies and freelancers charge monthly retainers, while others may charge on a per-project or per-hour basis. Do some research and speak to a few well-regarded options before locking yourself into a contract, allowing yourself time to understand the pros and cons of the different structures. For example, if you need someone constantly on-call, devoted to thinking about your business, perhaps a monthly retainer is the way to go. If you just need some very specific work done a few times a month, perhaps an hourly freelancer would be best. Whatever your needs, you should be able to find a freelancer or an agency that can provide a range of services. Know When to Go In-House If you’ve been outsourcing your email program, you may find that your freelancer setup […]

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Tuesday, August 31, 2021

Becoming a Freelance Consultant

Many people dream of creating their own business and working for themselves. Launching a small business often requires a lot of time, money and effort. Most people don’t have the funding or time to dedicate to a whole new business venture. Fortunately, freelancing is a great way to experience self-employment without the commitment of building an entire business. Find a skill that you excel at and start selling your freelance services to different companies and clients. For example, you could become a freelance artist, website builder or cleaner – it’s up to you! You can choose your own hours, location, wage and manage your career. Here are a few tips on how to delve into the world of freelancing. Identify your niche Every freelancer needs a niche within their field of expertise. For example, if you want to become a freelance writer, you need to find your strengths and weakness within the field. You could focus on writing lifestyle blogs or formal documents for a tech company. Research and set up your main goals Without a boss or team behind you, staying motivated and on track for your career can be challenging. You need to find a niche that fulfils you professionally and inspires you to keep working. Set a long-term goal for your professional life and a few short-term goals to help you achieve it. Keep in mind the SMART model when you make these goals – they need to be specific, measured, achievable, relevant and timed. Goals can keep you on track and offer a little motivation when you need it most. Build your network You need a network to find clients, get work and earn money. Finding work is the hardest part of freelancing, and it can become a huge drain on your time. Build a strong contact base to ensure you always have work coming in or the resources to find more if you need it. Do not underestimate the value of a good business card – hand them out at networking events to potential clients and collaborators. Once you have completed a project, ask your client for a reference to add to your portfolio. Marketing, promotion, and task outsourcing Build a social media account for your business to showcase your work and appraisals thus far. You can also use social media to find freelance work by looking out for pitches and job ads. Freelancing can be a tough career to get into. However, it also offers you the freedom to explore your industry and work with several fantastic teams. Business

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Why You Should Outsource Your Content Creation

Opinions expressed by Entrepreneur contributors are their own. Great content is a must for any online startup business success. If you wish to dive into the pool of content marketing but don’t have the resources, outsourcing your content creation can be a great way to achieve your marketing goals. As you look at the CMI reports, over 70 percent of brands hire content creation services to make sure the work is professionally crafted. That’s because genuinely good content captivates the interest of search engines and helps develop consumer faith in your brand. When outsourcing content creation, you can work closely with a team of writing agencies or freelance writers who can create genuine content for your marketing essentials. From designing your brand’s logo to writing and promoting your services across different social platforms, these professionals ensure your success. Moreover, many of these experts will create content for you at reasonable prices. Many entrepreneurs depend on their ability to multitask to get ahead in the business. But outsourcing your chores to the pros is the best way to avoid multitasking altogether. If we look at the recent statistics of the global outsourcing market, 84 percent of B2B marketers are outsourcing content creation, and it’s easy to understand why. Emphasis on your core business and more frequent content When you start as an entrepreneur, you’re ready to give it all. But researching, writing, publishing, and updating content regularly is a 9 to 5 job itself. So how will you manage the core focus of your business? Outsourcing these tasks can surely shorten your to-do list. But, these tasks are not tied to your core business functions. So, sticking to the business activities where your strengths lie can help to reap the best results. To create an impact on your audience you have to create a large amount of content. Creating top-quality content takes time. If you do it by yourself, how much can you really write? Google SEO only features well-researched, creatively crafted, and publicized content. According to the reports on Google, the average share of content length starts from thousands of words and ranges to 10,000. These vary on different media platforms. Do you have that much extra time? Of course not, and you don’t want to compromise on quality. For this, you will need professional writers who will keep your website regularly updated. This is one way outsourcing can help you to scale up your business to meet your needs. An adaptable option with a larger audience Outsourcing has another advantage in that it provides an adaptable option. You can hire more than one writer or graphic designer to meet your project’s needs. To create more content in a specific niche, you may feel stuck with one writer. Here’s the solution: You can hire as many writers as you want. Different writers have different styles and tones, so you can opt for the one that suits any particular project’s requirements. And when you choose to outsource content creation, you […]

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Monday, August 30, 2021

5 Easy Ways to Make More Money

Image licensed via Adobe Stock When you’re a salaried employee, whether you get a promotion and a higher salary is ultimately in the hands of your manager. As a freelancer, though, it is ultimately down to you. But what if you’ve been freelance for years and haven’t significantly increased your take-home pay? Then it’s time to do something about it. In this article, we’ll share five simple but effective tips for making more money as a creative freelancer. Follow them all, and you’re sure to start bringing in more money for your freelance work. These tips come courtesy of Studio’s Business Amplifier , an eight-week course designed to increase your income and get you more projects you love. The course, which takes up just 90 minutes of your time each week, includes live workshops, peer mentoring and proven templates. By the end, you’ll have a clear strategy for boosting your freelance income, so over time, the course should more than pay for itself. In the meantime, here are five tips to get you started earning more money as a freelancer. 1. Write a life update As creative freelancers, we’re often looking for help and support from others, including new commissions, referrals or recommendations to new clients, glowing testimonials, and more. But if you don’t want to come across as too pushy and sales-y, there are ways of getting that support without asking for it directly. One method is to send around a ‘life update’ email, summarising what you’ve been working on lately, what changes have been happening in your practice, what you need help with, and so on. As Brian Martinez, one of the co-founders of Studio, explains: “By sending a life update email, you give people an opportunity to check in with you and support you, without directly asking for support. And you can message hundreds of people at a time.” 2. Share your availability on social media Another good way to find new commissions and new clients is by posting on social media that you’re available for work. We all know this in theory, of course. But be honest: when was the last time you actually did so? “Often we’re not receiving jobs because people assume we’re busy, because our social media looks so busy,” Brian points out. “But if we post on our media and let people know that we’re available for opportunities, we open ourselves up to them.” Remember: you’re much more experienced than you were when you first pitched to your older clients. That makes you more valuable as a freelancer, and that value should be reflected in a higher price. 3. Reach out to a select few Writing to people directly, via text, DM or voice message, can sometimes be a little time-consuming. But there are a small number of people we know can make a big impact on our freelance career. And so, focusing on just these select few can pay huge dividends. Brian suggests you: “make a list of five people […]

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Friday, August 27, 2021

6 Steps to Becoming a Successful Freelancer

Freelancing allows you to work at your own pace and widen your professional network. This book will equip you with effective strategies and tools to help you reach your full potential as a freelancer and achieve financial prosperity. Opinions expressed by Entrepreneur contributors are their own. Freelancing is not easy. In fact, for as many people who’ve found success in the field, there are just as many people who have failed tremendously. There are a lot of benefits to enjoy with freelancing. Not only does it allow you to work at your own pace, but it also exposes you to a lot of companies, businesses and professionals, widening your social connections. A lot of freelance platforms are available online, like Upwork. Although the website traffic matters in terms of you getting hired, in the end, it all boils down to how you “sell” yourself to employers. So how exactly can you effectively be a freelancer and attract more clients? Here are the six most important steps. 1. Join a freelance platform The first thing is to sell your service in a place full of people who need it. Create profiles on different freelance platforms to widen your connections and get your name out there. This way, companies and professionals will know where to find you, and you’re surrounded by nothing but potential clients. For instance, you can create a professional profile on Upwork. You input all your skill sets, experience, education, portfolio and other basic information. This way, potential clients can go over your profile and decide whether you’re fit for the job they want to be done. Through platforms like this, clients may also ask extra questions to get to know you better before they decide to hire you. 2. Publicize your services Next is to not rely on the platforms you’ve joined. Connect with your social circles and make your services known to those whom you know personally. This way, your acquaintances, relatives, friends and maybe even your friends’ friends become potential clients as well. What’s great about this is that these potential clients will have little to no doubt about your skills and output since they themselves are aware of your capabilities. Never underestimate the connections you have with direct family and friends, as they can be very helpful in bringing you more clients through recommendations and suggestions. 3. Specify your niche Now a common mistake a lot of freelancers make is being too broad when it comes to their skills. For example, placing only “writer” or “graphic artist” is not very attractive to clients, as the majority of them are looking for freelancers who can perform a specific job endlessly. You will not be working on a vague job. Hence, instead of generalizing your skills, try to sell within your niche specifically. So, if you’re a writer, you could go for “children’s blog writing” or “informative article writing.” 4. Be active and responsive You cannot just create an account, then leave it until you get […]

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Managing Time as A Freelancer

Freelancing can be incredibly rewarding. You have no obligation to wake up at a specific time, stay in the office for a certain number of hours, and best of all, you get to choose who you work with. Additionally, you are your boss and accountable only to yourself. But, unfortunately, this freedom can just as efficiently work against you, making your life a miserable mess with zero organization. Thus, it is critical to managing your time effectively. Here are a few things that every freelancer needs to do: Make a schedule Working whenever you want will feel amazing for the first few months, but it will quickly devolve into something horrible. Before you know it, you’re working at night, during the day, and not getting enough sleep. You need some basic Time management skills to resolve these issues. All you need is a schedule that you follow like a ritual. Separate your work hours from your hours, and do not cross these lines. Use a timesheet There are many exceptions, but most of the freelance work is done on a per-hour basis. The freelancer charges an hourly rate and provides an hour estimate to the client before the project starts. Now, if you are working one client at a time, tracking the hours it took you to do their task isn’t hard. But, as soon as you add even one more client into the mix, things get messy. Luckily, you can use Excel timesheet templates to record and track the time each project took. You can even automate the calculation of the charges based on your hourly rate for that client. Set boundaries with your clients Just remember, you do not have to be available 24/7. As a freelancer, you might get an email from your client in the middle of the night. You do not have to open it right away and respond to them. Set a fixed time for checking emails and texts and let the clients know about it. Just because you can reply instantly doesn’t mean you should. Implementing this habit early in your freelance career will save you tons of headaches in the future. Learn to say no Remember that you are your boss and only accountable to yourself. If a client is asking for too much, or you are already full, but another client wants to hire you, say no. Do not sacrifice your time for some extra work. Sure, you are getting paid for the extra hours you put in, but it isn’t worth it in the long run. Sure, working a little more than average isn’t as bad. If you work eight hours a day, working for nine hours one day to finish a project is acceptable; working for four more hours regularly is not. What is considered normal is also entirely up to you, but remember your wellbeing, health, and free time when building a schedule for yourself.

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Thursday, August 26, 2021

JazzCash for Pakistani Freelancers

The UK-based freelance platform is now offering a new payment gateway for Pakistanis to ensure safe and secure transactions. Freelancers make a total of 1.1 billion out of the 3.5 billion global workforces, with the majority of the workers operating from South Asian regions like Pakistan. Due to a lack of local secure payment systems, clients and freelancers often face problems and have to deal with numerous scams. TaskShift, a UK-based freelance platform , has introduced JazzCash as their payment gateway for Pakistanis to ensure safe and secure transactions. TaskShift believes that one of the most critical problems clients and freelancers face today is scams or frauds. On one hand, clients often end up losing their money to fraudulent scams, and on the other hand, many freelancers remain unpaid or underpaid despite timely delivering the project. Through local payment gateways, such as JazzCash, clients and freelancers based in Pakistan can make transactions through a secure platform, with the added protection and reliability of TaskShift’s Escrow. Clients in Pakistan who outsource work frequently but cannot use Paypal and do not wish to rely on debit or credit cards can feel more at peace while making payments via JazzCash. Similarly, freelancers can also feel secure and confident that their rightful earnings are protected with TaskShift. Revolutionising freelancing globally TaskShift is an emerging UK-based online freelance marketplace that aims to stabilize the global freelance economy by charging only 3% commission. With a market-competitive commission rate, freelancers do not feel the need to charge unreasonable rates for their services, and small businesses can outsource work without breaking the bank. Ultimately, this also allows business owners to execute their dream projects and kickstart new projects. According to TaskShift, the JazzCash payment gateway will only be visible to users in Pakistan. TaskShift representatives further confirm that they will soon be launching local payment gateways for other regions, which are considered the hotspot of freelancers. This content is a paid advertisement by TaskShift and is not associated with or necessarily reflective of the views of Dawn.com or its editorial staff.

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Wednesday, August 25, 2021

Is Upwork Safe to Use?

Working remotely online is a dream for many people. Whether you want the convenience of setting your own schedule or the ability to work from anywhere, freelancing online is an enticing idea. Unfortunately, finding reliable online work is challenging. It is a lot easier to fall victim to scams when predators hide behind a screen. Most aspiring online workers encountered Upwork at one point or another in their career search. The popular platform is a freelancing giant—but mixed reviews deter users from joining the platform. Learning about Upwork and how to use the site safely helps users get a jumpstart on their online careers. What Is Upwork.com? Upwork is an online network that connects freelancers and employers. It’s the largest freelancing marketplace, that was previously two separate companies, Elance and oDesk. Since their merger in 2015, Upwork became the go-to spot for finding potential jobs or people to do them for you. The platform caters to many industries, most notably web design, customer service, programming, statistics, writing, illustrating, and translating. The possibilities are endless. It’s free for anyone to post job opportunities on the site. There are tons of posts, ranging from agencies looking for SEO copywriters to start-ups seeking video game designers to bring their passion projects to life; from students looking for someone to write their homework to even people looking for dating profile managers. Although employers don’t face many obstacles to create accounts, freelancers have to jump through some hoops before making proposals and getting paid. Freelancers now need to apply to create a profile and fit specific requirements to apply to positions. Upwork takes a rather large service fee from freelancers (usually 20 percent to start) plus VAT to European users in addition to a small service charge from clients. Users looking for additional freelancer or employer perks can opt for paid premium accounts, or other “job connects” to actively apply to positions they did not receive an invitation for. Is Upwork Legit? Many clients and freelancers alike find success through Upwork. It is a legitimate site that you can use with peace of mind. Upwork takes many security measures to ensure the safety of its users and encourages all users to follow specific guidelines to regulate activities on their platform. For example, clients must pay out “milestones” for paid projects in advance, which will sit in Escrow until the project is complete. This means that the money waits with a third party in advance upon contract agreements, so you don’t need to worry about clients ghosting you without payment on the platform. They also alert any suspicious activity from clients and warn you to pause work the second something seems fishy. For example, when clients connect payment information to hourly contracts, Upwork notifies freelancers if their credit information expired. Likewise, the platform monitors messages and posts to ban and suspend any suspicious users on their accounts. Despite these efforts, scams are possible through the platform, and if you fall for them, Upwork probably won’t […]

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8 Steps to Start a Small Business From Scratch

Thomas Barwick | Getty Images We do amazing, meaningful things every day, but in small increments. We build a life, a family, a career, a worldview, a legacy — all in bite-sized pieces that are manageable in the moment, yet impactful in the long term. This feeling that the challenge of starting a business is too big is a primary obstacle many entrepreneurs see blocking their road to financial independence. And yet, the basic process of building a business can be as step-by-step as starting your coffee pot in the morning or driving to work. Turn things on, get in gear, find a starting point and go. That’s not to say that it’s easy or that there’s no work involved. But when creating a small business, a series of steps becomes manageable instead of a neverending staircase you have to run up. In the spirit of taking things one productive piece at a time, here are the eight steps we recommend for starting your own small business. 1. Get a strategic business plan A business plan is the living structure of your company. It creates a pathway for success and lays out strategies for revenue, marketing, hiring, profit margins, competition and competitive advantages. You’ll also use your plan to share your vision with potential investors, bank-loan officers and even new company managers and branding experts. 2. Incorporate your company The business formation process can be contracted out to professionals or handled piece-by-piece as you go along. If you work with a company that offers this kind of service, it can also handle many of the tasks in the following steps for you. Unless you plan to work as a sole proprietorship, which has different rules and can often be managed the same way as freelance work, you’ll want to create an LLC or limited liability corporation. You can learn more about which business structure to choose on the Small Business Administration’s website. 3. Get a Tax ID number In most instances, a small-business owner will need to file for a Taxpayer Identification Number (TIN), which the Internal Revenue Service (IRS) uses to administrate tax laws. It is issued either by the Social Security Administration (SSA) or by the IRS. According to IRS.gov, a tax ID number is not required if you operate a sole proprietorship or an LLC with no employees. However, if you plan to have employees, you will need to get an Employer Identification Number (EIN) that they can use for filing taxes. An EIN can be applied for online if your business is located in the United States or U.S. Territories, and you’ll first need to have a TIN to apply for an EIN. 4. Get a business license Your business licensing requirements may differ depending on the city, state or county in which you are doing business and the kind and size of business you plan to start. For example, in some states, sole proprietors do not need to acquire a business license (though certain […]

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Tuesday, August 24, 2021

9 Best Paying Freelancing Jobs to Pursue

Nowadays, freelancing is very popular among lots of people, especially those who are tired of working from 9 to 5. You can easily find an alternative job in the freelance marketplace and become your own boss. Just choose the right industry for you, create your own schedule, and start working. This is the best way to enjoy a healthy, comfy, and stressless working life. Of course, you want to do a freelancing job with a higher salary. You must be wondering which freelancing jobs are the most lucrative. Well, look no further! Here we will discuss the best paying freelancing jobs to pursue. UX Designer User experience (UX) designers are one of the most popular freelance jobs to pursue. UX designers are responsible for making sure a product provides the user with the best experience possible, from the design and usability of the product, to even the customer service and promotion of the product. Many freelance advertisements are hiring UX designers with bachelor’s degrees in design, but if you have a great portfolio and some experience, you can also become a freelance UX designer and find a fantastic job. Web Developer Another in-demand freelance job is web programming, coding, and developing. Programming freelance jobs, mainly software and mobile app development, are the highest-paid ones. That’s because there aren’t many good coders, as it is a very difficult skill to master. Today, many people want to start an online business, so they need a website or an app. If you are a qualified and experienced professional, there will be many jobs available to you. Both front-end and back-end developers are in demand, especially those who are mastered in coding languages such as Phyton, Java, Ruby, and others. Web designer Web designers are also in demand in the freelance industry. Web designers’ responsibility is to create the design and layout of a website or web pages. You can find a job to create a new website, or to update an existing one. Unlike with web development, you can actually become a web designer without any coding knowledge. You just need to become proficient with one of the many website building platforms available such as Wix or Squarespace, and you can start designing in no time! Copywriter The fastest and easiest way to become a freelancer is copywriting . Copywriting is also considered one of the easiest freelance jobs to start. There is no need for a specialized degree or technical background. Also, this is a great job if you want to earn a lot as a solo freelancer. As a copywriter, you have to use persuasive writing to create content for website pages, blogs, high-quality articles, guides, descriptions for products, services, and so on. The high-paid copywriters are direct response ones. Their goal is to write marketing material to get the reader to take action. For instance, sales video scripts, emails, and online sales pages are aimed to make the potential customer order a product, sign up for a webinar, etc. […]

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How Graphic Design Freelancers Can Make Downtime Productive

Regardless of whether it’s optional or inevitable, it isn’t a good idea for freelancers to let downtime become wasted time. Graphic design freelancers, in particular, can be productive during downtime. Graphic design is a robust industry that’s increasingly growing in importance during the digital age. Companies and individuals alike want to invest in their online brands, and visual style is a core concern. Time spent scrolling through everything the internet has to offer is far more likely to be captured by eye-catching visuals than by even the most carefully-targeted copy. For those creative professionals who excel at graphic design and know how to present their services properly, there’s a lot of money to be made. As you might expect, though, supply has crept up to meet demand, and there may be more graphic designers around than ever before — particularly freelancers. Some graphic designers have top-notch reputations and can charge hefty sums. Others are just getting started and looking to prove themselves. The waters are further muddied by the part-timers: the people who have some basic graphic design skills and hope to occasionally supplement their income streams. Even if you’re the best of the best when it comes to graphic design, the sheer variety of professionals around (and the speed at which visual design trends come and go) will ensure that you have downtime on occasion. You might choose that downtime on occasion, of course, not particularly wanting to work hard all the time. But regardless of whether it’s inevitable or optional, it isn’t a good idea to let downtime become wasted time. It can still be productive. Productive Ways to Draw More Value from Downtime To help you squeeze more value from your downtime, then, we’re going to look at four ways in which you can use it more productively. Let’s get to them: Learn to use new tools Maybe the most useful thing for a graphic designer to do during downtime is work on their skills. The better they get at what they do, the more they can raise their rates, and the easier they’ll find it to secure work in the future. Someone who primarily works using Adobe tools like Photoshop and Illustrator might benefit from dabbling in the Coral suite, for instance. There’s a lot of overlap, naturally, but you may discover CorelDRAW better for some things. Additionally, we all fall into repetitive patterns sometimes, and graphic designers are no different. It’s easy to find one way of achieving a particular effect — even if it’s somewhat slapped together — and keep using it in perpetuity. Downtime can be used to try new methods, which may turn out to be more efficient and/or more effective, particularly if they involve macros. Produce educational courses to sell When you have in-demand skills, providing them for a fee isn’t the only way to monetize them. You can also profit from teaching others to do what you do. Since it isn’t specific actions that make you an expert (it’s […]

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Sunday, August 22, 2021

What Is SWOT Analysis?

As your job responsibilities increase, you could face challenges with productivity and career growth. Whether you’re an employee or running your own freelance gig, these challenges can occur. However, by following the SWOT analysis steps mentioned in this article, you can overcome such challenges. A personal SWOT analysis will help you to pick the right job or project for increased productivity. Subsequently, you’ll see yourself prepared for the next level of career or business expansion. The Importance of Personal SWOT Analysis To get to the next career level in a company or expand your freelance business, you need to keep up the productivity while accepting extra tasks. You can only sustain the pace of productivity when your approach is scientific. SWOT analysis is the scientific method that helps businesses increase their productivity and growth. It’s also similarly effective when you need to understand individual capabilities. A SWOT analysis report will help you undertake those tasks that you can complete at a higher productivity rate. You’ll also grow advanced skills and more confidence to move yourself to the next level. The Process of Personal SWOT Analysis There are two phases for preparing a SWOT analysis report. During the first phase, you need to find out the followings that are related to the next career level or freelance expansion: 1. Strengths List down the strengths that distinguish you from your competitors. Domain-specific strengths will accelerate project productivity. It’d help if you try to answer the following questions: What educational qualifications and professional certifications do you own? Are you an expert in any trending technology skill or technique? Do you possess any novel project strategy that’ll add value to the company or client? Which reputed companies or clients have you served? Do you have extensive networking in your domain? Are you able to manage a team endowed with mission-critical projects? 2. Weaknesses To be able to increase productivity and accomplish professional goals, you need to find out your weaknesses. Try answering the following questions to list your weaknesses: Do you lack any trending technical or soft skills that could block your path to a promotion or freelance gig expansion? Do you have any habits like procrastinating , being unable to follow established processes, reporting late at work, etc., that could negatively impact your profession? When communicating with a group of people, do you feel a lack of confidence? Is there any shortcoming in your educational background which could make you feel insecure at work or while handling a freelance project? 3. Opportunities It’s time to list opportunities that will give a push to grow your career or freelance gig. Knowing your opportunities help you to boost productivity at the professional level. Make a list of the answers to the following questions: Do you feel that the latest advancements in your domain are more beneficial for you than your competitors? Do you think acquiring new skills will give you an edge over the others in your industry? Is there a need for skilled […]

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Freelancers: 10 Steps To Set Boundaries

In the growing gig economy, there’s fierce competition in many freelance markets. Far too often, contractors will try to earn repeat work from a client by going the extra mile and taking on extra work only to not get properly compensated for it. As business professionals, it’s important for freelancers to stand up for themselves and their work and get the compensation they deserve. To help, a panel of Young Entrepreneur Council members shared their advice. Below, they discussed what freelancers can do before or after taking a job to ensure that they don’t get taken advantage of by their clients. Young Entrepreneur Council members offer tips to freelancers for setting boundaries with clients. 1. Get The Contract Signed Before Starting The Job Make sure to have the written contract or statement of work signed by both parties before starting the job. In this contract, make sure to clearly list out the scope of work and how the out-of-scope work would be handled. For instance, out-of-scope work would be done at an hourly rate of X, etc. This will protect the freelancer from scope creep as well as provide a written document to go to in case of any potential legal involvement. Also, have a conversation at the beginning of the job with the client about what is in the scope of work so both parties are on the same page. Frequent communication throughout the job would also minimize potential scope creep. – Meeky Hwang , Ndevr, Inc 2. Consider Productizing Your Services Freelancers should consider productizing their services. Productizing a service means packaging a skill into different packages. For instance, a website designer can offer three different pricing tiers with different scopes of work for prospective clients to choose from. This ensures the freelancer gets paid for all the work they do, and if a client needs extra work, the freelancer would be able to bill for it. – Kristin Kimberly Marquet , Marquet Media, LLC 3. Track Your Time Track your time—especially if you’re getting paid on a per-project basis. Clients are often unaware of how “small” tasks pile up. They may also be unintentionally ignorant of how long specific requests take you to complete. If you accurately document where and how you’re spending your time, you’ve got solid evidence when it comes time to have “that talk” with a client. A reasonable customer who seeks a mutually beneficial working relationship will usually be open to discussing solutions, whether that’s paying you more money or delegating you fewer tasks. As any freelancer knows, not all clients are reasonable. In that case, it’s crucial to be firm about what work you’re willing to do under the terms of your agreement. If that harms your relationship, you might be better off without them. – Mark Stallings , Casely, Inc. 4. Create A Professional Brand Image For some businesses and people, the term “freelancer” doesn’t convey the same degree of professionalism as an established company might. This is a bias […]

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Saturday, August 21, 2021

How to Become a Freelance Data Scientist?

The Best thing about becoming a freelance data scientist is you can establish yourself as a brand. Data science is a steadily growing field. More enterprises keep on depending on innovation for collecting and following up on fundamental data, which increases the demand for data scientists in the market. But getting a work opportunity that meets your requirements can sometimes be a challenge. In that case, becoming a freelance data scientist is an ideal option for you. Freelancing is rapidly turning into a mainstream choice for experts. Indeed, LinkedIn is carrying out another component explicitly for assisting freelancers to find work. With this development, it is the best opportunity to get into data science freelancing. Now the question is how to become a successful freelance data scientist? Build Your Presence The initial step of building your presence in the market is to build your website, job listing, and LinkedIn page. Utilize your site to flaunt your abilities. Put an arrangement of pertinent work experience you have, and update it as you effectively help more customers. Keep in mind, a site should be not difficult to explore and make it simple to reach you and get the data that people need. Then, update your LinkedIn and utilize the new marketplaces component to publicize yourself as a freelancer. This final venture will help you consider every contingency for attracting organizations or people searching for data scientists. Learn New Skills Data science changes with the occasion. New abilities become possibly the most important factor, and you should stay aware of the requests of the work. Luckily, data science is an expansive profession — you can apply abilities you mastered for cybersecurity to AI calculations . You can likewise go to online courses to acquire the abilities you need to learn. You can add the specialization certificates to your site, boosting your allure and capabilities for any data science-related work. As a freelancer, you should know the essentials of the work, insights, programming, data visualization , machine and deep learning , and computer programming. These abilities will give you a balanced way to deal with all work. Utilize Online Resources Internet is one of the best human creations. As a freelance data scientist, you can use it to create connections and expand your network with the help of online resources like: Upwork and Toptal are two freelancing explicit stages that will assist with interfacing you with your customers. Gitter is a Slack people group where you can cooperate with different engineers, assisting each other with excursion your tasks and objectives. Kaggle is an across-the-board stage for mastering new abilities and discovering a local area of comparable experts to assemble a customer base. Data Science Stack Exchange is a data set of gatherings where information researchers can pose inquiries and refine their skills. Resolve the Details When you make a work connection, you will need to work out some of the last details. Think about your hours, contract commitments, and pay rate as you […]

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How to Track Your Expenses as a Freelancer

There are many perks of working as a freelancer, one of the best being that you set your own schedule and work anywhere in the world. But the least favorite part in any freelancer’s career is tax season. Tax season means needing to keep track of all your business expenses and make an estimated tax payment each quarter. You’ll also have to calculate your exact income if you’ll be subjected to income tax and self-employment taxes. It’s bad enough that you pay the full amount of self-employment tax since you’re both the employer and employee, but at least you’re entitled to tax deductions. If you keep a good record of those, you might end up saving up to 50% of your tax liabilities. Navigating tax season with less stress comes down to how well you track your expenses and taxes, so here are a few tips on how to do it. What counts as an expense? Any money you spend to keep your business afloat counts as an expense. However, these expenses must be ordinary and common, which means they are recurring and related to your business. For example, a website that displays your services as a freelancer is considered business-related, so any paid fees are business expenses. But if you’re using the website for personal matters, then it shouldn’t be recorded as an expense. It’s better to separate your personal and business finances to avoid any confusion. Other expenses include your rent, for example, but there are things to keep in mind. If you’re working from home, you should calculate the percentage of your home dedicated to your business. That way you’ll be able to easily calculate a percentage of your home bills and count them as a business expense as well. Extra expenses like phone and internet bills, insurance premiums, office supplies, travel expenses, and entertainment such as business dinners can all be counted as business expenses, which can be deducted from your gross income to calculate your taxes. How to track your expenses Ideally, you’ll write down, or somehow record every expense as you go to avoid piling them up until tax time. A simple spreadsheet is sufficient to keep track of your expenses and income. You can also use accounting software for a more automated approach. Some keep all receipts in a box and, better yet, take photos of them regularly and store them in a folder on the computer. Many receipts are sent by email, so it helps to keep them all saved up in a folder as well. Having digital copies of all your receipts is a good backup to ensure you don’t lose any of them. Keeping all these records organized and in one place will come in handy while calculating your taxes. Tracking your taxes Remember to set aside some money for your taxes; paying a little amount every month is a lot better than making a hefty payment in tax season. You can hire an accountant to keep track of […]

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Friday, August 20, 2021

How to freelance in the UK

;;;;;q;;;;;;;How to freelance in the UK – a beginner’s guide 1 By Dave Chaplin , is CEO and founder of contracting authority ContractorCalculator and the author of The Contractors’ Handbook – Third Edition . As the economy recovers from the impact of Covid-19, now might be the perfect time to go it alone as a freelancer. For risk-averse businesses in this current climate, the immediate access to key skills that freelancers provide presents a more economically viable recruitment solution than a permanent hire. If you possess an in-demand skillset, you are well placed to capitalise. Dave Chaplin is CEO and founder of contracting authority ContractorCalculator , and the author of The Contractors’ Handbook – Third Edition , which provides essential guidance to freelancers and contractors, whether they are new to freelancing or experienced old-hands. Though other key concerns include deciding upon a business model, registering with HMRC and enlisting an accountant, this article shares Chaplin’s advice on setting a contract rate, marketing yourself and finding work. Setting your contract rate Setting a contract rate is a careful balancing act. You want to establish a competitive rate that ensures you receive a good return for your efforts without risking pricing yourself out of the market. There are useful sites online that share survey results of the standard rates that specific skills command. However, while these sites provide useful guidelines, they don’t account for the combination of skills or the level of experience required. Therefore, you should create a baseline rate based on a multiple of up to twice your current salary, assess the results from your research, and ask around. Otherwise, lack of clarity over your market value could leave you vulnerable to poor negotiation. Ask other contractors. ‘Human intelligence’ is a good source of information. Talk to as many colleagues and friends as you can, but do so discretely, especially if you’re currently permanently employed. Existing freelancers and contractors, as well as permanent employees who have worked with freelancers, understand the work and recognise the value of specific skills. If you can, speak to an experienced freelancer who has similar skills and experience to your own. Market conditions can also significantly impact freelancer demand. Browsing contract advertisements online can therefore help you create a clearer picture of the rates you should command in the current climate. Covid-19 did result in market rates dropping, as firm sought to save money, and off-loaded their freelancers. The new Off-payroll reforms also had a considerable effect on the market – large numbers of freelancers, some of whom were perhaps operating as “deemed employees” moved to permanent employment. Brexit also saw contractors move out of the UK. The market may take a year or two to bed back down, and as it does market rates will return to a level where the potential earnings, if you can secure ongoing work, will be lucrative. Marketing yourself Your CV and LinkedIn profile have one purpose: getting an agent or client to speak to you on the […]

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Growing From a Freelancer to an Agency Owner

Many freelancers struggle to keep their businesses afloat. They often work on a per-project basis, which means that they continually have to hunt for new projects. One way to solve this issue is to grow into a small productized agency that completes projects instead of billing working hours as a freelancer. Those who enjoy the flexibility of working on their own time often realize that the elephant in the room cannot be ignored any longer: the constant hunt for new projects. Not only does it take many hours away from work that could’ve been spent on projects, but it also takes a lot of time and effort. On top of that, freelancers are often stressed out that the next month might not be as fruitful as the previous one. The constant fear of not knowing if the cash will run out dampens the joy of working from home at your own pace. Transitioning from freelancing to managing an agency One thing needs to be clear: nobody can start an agency overnight. You can slowly grow into an agency, or launch a product. Let’s look at both paths to find out what kind of challenges await you: Many freelancers would like to take on more projects, but simply lack the resources to do so. What they can do is outsource a part of their tasks, or start hiring part-time help at first. Launching a product is much more complicated. It can be a course, an ebook, or a software. While the passive income dream sounds good, most people are not successful. That being said, it’s certainly not impossible to launch a successful product. Those who are successful often combine their services with products. Let’s look at an example from this list containing productized services examples : Dropship For Sale mainly sells turnkey dropship websites that can be customized with your own logo and domain. The only thing you have to do is purchase one of the ready-made templates. While this is the core business, they also offer custom store designs as a service at a higher price point. Productizing your existing services A much better option to make the switch from freelancing to building and scaling an agency is called productizing. Productization is not just about putting a price on services and selling those as an a-la-cart product. It’s all about niching down your core services, optimizing your processes, and running an efficient business with a high return on investment. A big advantage of running a productized agency is that you: know who your ideal client is, and that you can easily build marketing campaigns. This eliminates the need to constantly hunt for projects/new clients as they should find you via your marketing efforts. Marketing can be anything from a referral system to content marketing and paid ads. One thing that is uncertain is which marketing strategy works best for you. However, you can take a look at competitors, and then experiment with the chosen strategies. Deciding what to productize […]

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Thursday, August 19, 2021

Copywriting Can Be a Very Profitable Side Hustle

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. The gig economy is officially in full flight. About two-thirds of Americans already have a side hustle and another quarter plan to start one this year. Why? Pick a reason. Wages aren’t high enough, remote work has given people more time to focus on additional work, entrepreneurs need a secondary stream of income while launching a business. Whatever the reason is, one thing is consistent: Copywriting remains one of the most profitable and simple side hustles available. Freelance copywriters make an average of $55,000 per year . Imagine that as your secondary income. In The 2021 Become a Freelance Writer Bootcamp Bundle , you’ll learn how you can get to that level. This updated, 14-course, 30-hour bundle will teach you absolutely everything you need to know to launch a profitable copywriting side hustle. Through these courses, you’ll understand what copywriting is and why it’s important to every business. You’ll learn how to write effective copy that sells for any medium, from social media and email to full-scale landing pages. Not only that, but you’ll also learn how to effectively monetize your work. You’ll learn how to discover sites that want to pay you for content, learn strategies to double ebook royalties, and make yourself stand out through side hustle communities like Fiverr. Perhaps most importantly, however, you’ll learn how to increase your efficiency, confidence, and productivity as a writer. With classes rated as high as 4.6/5 stars, you’ll discover exercises you can practice to improve your writing skill, learn how to find your voice, understand how to tap into your most productive drive, and much more. By the end of the courses, you won’t only have the skill, but you’ll also have the drive to become a successful freelance writer. Start a profitable side hustle today. Right now, The 2021 Become a Freelance Writer Bootcamp Bundle is on sale for just $29.99. Prices are subject to change. Read Now | 50 Profitable Side Hustle Ideas Looking for an additional source of income this year? Read this article to explore 50 side hustles—from driving for a ride-sharing app to starting a blog. Find the side hustle that’s right for you and start earning extra money today! Read Article >>

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Become a Freelance Writer Bootcamp Bundle

Today’s highlighted deal comes via our Online Courses section of the Neowin Deals store where you can save 98% off the 2021 Become a Freelance Writer Bootcamp Bundle . Earn money while doing what you love! Skill success gives you 30 hours of content on copywriting, proofreading, productivity, creative writing and more. This bundle consists of the following courses: Turn Words to Passive Income with Copywriting 101 Convert More Leads to Customers with These Simple Writing Tips The 7 Best Ways to Get Paid as a Writer Transform Your Written Content into More Royalties Become a Confident & Effective Writer Level Up Your Productivity, Confidence & Creativity Introduction to Working as a Freelance Writer or Ghostwriter Discover The Exciting World Of Freelance Writing And Ghostwriting 10 Writing Exercises for the Modern Writer Practice Writing Every Single Day with These 10 Awesome Writing Exercises! Writing with Impact: How to Be a Confident Writer Know the Secrets to Writing Blogs & Business Docs that Enthral Readers Secrets of a Freelance Writer Gain the Skills Necessary to Thrive in the Freelance Writing World Save Money with Proofreading for New Writers Learn the Basics of Proofreading & Saving Money Productivity: Be Hyper Productive When Working from Home Develop Key Profit Disciplines of Working From Home Creative Writing for Beginners Learn Creative Writing in a Fun, Informal Style Super Fast Writing Hacks How to Open Yourself Up to a Raging River of Content Naturally Copywriting: How to Be a Crazy Good Copywriter Develop the Mind of a Copywriter & Break Down the Art of Crafting Professional Copy in 3 Hours Write Copy that Sells with Modern Copywriting for 2021 & Beyond Strategically Deliver Words that Get People to Take Action Using the Art & Science of Copywriting The Complete Freelance Writing Course Build an Impressive Portfolio, Find Ideal Clients & Become a Valuable Freelancer Here’s the deal: This 2021 Become a Freelance Writer Bootcamp Bundle normally costs $2,400 but it can be yours for just $19.99 , a saving of $2,355.01. For a full description, specs, and instructor info please click the link below. Get this Freelance Writer Bootcamp Bundle for $29.99 Save, Share & Enjoy Even Your Largest Files Quickly & Securely with pCloud. Get pCloud Premium Plus Cloud Storage for just $29.99 (list price $95) Not for you? That’s OK, there are other deals on offer you can check out here : Disclosure : This is a StackCommerce deal or giveaway in partnership with Neowin; an account at StackCommerce is required to participate in any deals or giveaways. For a full description of StackCommerce’s privacy guidelines, go here . Neowin benefits from shared revenue of each sale made through our branded deals site , and it all goes toward the running costs.

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